Here are a few resources that the Bright Tribe team finds helpful—and we hope you will too. If you have resources to suggest, feel free to drop us a line. We’re always ready to learn more about smart marketing.
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American Marketing Association
The American Marketing Association, one of the largest professional
associations for marketers, has 38,000 members worldwide in every
area of marketing. For over six decades the AMA has been the leading
source for information, knowledge sharing and development in the
marketing profession.
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Business Marketing Association
BMA represents a lifetime of expertise in business-to-business
marketing and communications. For more than 80 years, BMA has
been the pre-eminent service organization for professionals in
the marketing industry.
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ClickZ Network
The ClickZ Network is the largest resource of interactive marketing
news, information, commentary, advice, opinion, research, and
reference in the world, online or off-. From search to e-mail,
technology to trends, our coverage is expert, exclusive, and in-depth.
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International Association of Business
Communicators
The International Association of Business Communicators (IABC)
is a global network that provides the content, the credibility
and the community to help communication professionals succeed
in their careers.
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eMarketer
eMarketer is "The First Place to Look" for market research
information related to the Internet, e-business, online marketing
and emerging technologies. eMarketer aggregates and analyzes e-business
research from over 2,000 sources, and brings it together in analyst
reports, daily research articles and the "eStat Database."
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MarketingProfs.com
MarketingProfs.com is an online publishing company specializing
in providing both strategic and tactical post-MBA marketing know-how
to Internet and offline marketing professionals.
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Marketing Sherpa
MarketingSherpa, Inc. is a research firm publishing Case Studies,
benchmark data, and how-to information for marketing, advertising,
and public relations professionals.
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Search Engine Watch
Search Engine Watch provides tips and information about searching
the web, analysis of the search engine industry and help to site
owners trying to improve their ability to be found in search engines.
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SEO Chat
SEO Chat provides a more robust resource for search engine marketers
and business owners than anyone else on the web. With search engine
news and new optimization information published daily, SEO Chat
is highly regarded, read, and linked to by people all over the
internet.
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UseIt.com
Jakob Nielsen is the "guru of Web page usability," a
man for whom Web design is not a matter of taste or aesthetics
-- it's a matter of science. For more than a decade, Nielsen has
studied how software companies can make their programs more user-friendly
-- and in the past few years, he's made a name for himself applying
this expertise to the Web.
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